75 creatives, among them Erik Spiekermann, Alexander Isley, Milton Glaser, Seymour Chwast, Maira Kalman, Louise Fili, Paula Scher, etc. offered their interpretations of the Print masthead, reflections on the printed form, spins on Print’s history, and everything in between, revealing an insight into the creators’ mind and the medium at large.
I was trying to show the shrinking importance of printed media. Print is dying, it is on its back, and new media is taking over.
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